Bombay Shirt Company Launches their Latest Kiosk in Mumbai
Bombay Shirt Company, India’s first online custom shirt brand for stylish formal wear, launched its very own kiosk this month at Inorbit Mall, Malad in Mumbai.
To complement their immensely successful online model, the brand’s modish kiosk allows customers to walk in and have a first-hand experience of the BSC philosophy and find the perfect custom-made shirt. The kiosk opened its doors to shoppers in the first week of May 2014, where they will be able to enjoy made-to-measure tailoring services as well as shop for ready-to-wear formal shirts, for both men and women.
- The kiosk is designed by New York based designer Andrew Galuppi.
- The kiosk is created out of materials that resemble old wooden pallets or crates, lending it a stylish, uneven look.
- Detailing is in chic dark acrylic mixed with backlit branding.
- With its international look, the kiosk perfectly captures the brand’s essence and refined style sensibilities.
With a price range starting from Rs. 2,000 onwards, the new cuts and styles from Bombay Shirt Company encapsulate the essence of the city- modern, yet buttressed with old-world charm. Commenting on the kiosk launch, Akshay Narvekar founder of BSC says, “In keeping in line with our brick and mortar expansion, we’re going ahead and launching our third such kiosk within Bombay. We have a lot of customers who reside or work in the western suburbs and our presence at Inorbit makes it accessible for them. We’re particularly excited about the design of this kiosk which was conceptualized by Andrew Galuppi, our very talented designer.’
The brand plans to expand its reach by launching brick and mortar presences in Bandra, Fort, Vashi and other malls by the end of this year.
The Bombay Shirt Company kiosk is open form Monday to Sunday, 11 am to 9:30 pm; Inorbit Mall, Malad